Behind the brand
The face behind NVICTŪS
My name is David, founder of NVICTŪS.
I created NVICTŪS with the desire to offer more than a simple service: an experience shaped by respect, rigour, and genuine attention to each person’s needs.
To me, NVICTŪS represents strength, discipline, resilience, and renewal. These values guide the way I work, connect with people, and build something solid, human, and lasting.
Behind every session is a sincere commitment to doing things well, with presence, precision, and integrity.
David MontminyFounder of NVICTŪS
The meaning of NVICTŪS
The Latin word Victus refers to the way one lives, a way of life, and that which sustains life. It evokes lasting well-being, balance nurtured day by day, and a quality of life built over time.
The word Invictus, meanwhile, means “unconquered.” It represents inner strength, resilience, discipline, and the ability to rise again despite life’s trials.
By removing the I from Invictus, the N takes its full place. It symbolizes renewal: a new stage, a new way of caring for yourself and moving forward in life.
It is this meeting of Victus and Invictus that gave birth to NVICTŪS.
The Kintsugi symbol
The NVICTŪS monogram also draws inspiration from Kintsugi, the Japanese art of repairing cracks with gold rather than concealing them. It reminds us that it is possible to rebuild without hiding our story, and that hardship can become a source of strength, character, and beauty.
- Authenticity
- Rigour
- Listening
- Integrity